About Rafiat Babayode

FROM A BROKE STAY AT HOME MOM OF THREE WHO FAILED 8 TIMES BUILDING HER VENTURE TO STARTING HER CAREER IN VENTURE BUILDING

This is my story.

Obinrinmerin (Wife. Mom. Entreprenuer . Product Manager )

I live, breathe and love products.

Yes, I see products in everything and everywhere. I love working on Ideas & building profitable businesses.

But, it never started that way. 

7 years ago, I wasn't living up to my potential. I am a multipotentialite, I can work on 12 things at the same time but I suffer from the curse of always trying new things out.

This cost me 8 years of struggling to build a succeful business. 

I lost all my family savings and I became a broke mom that lost the trust of her husband when it comes to business.

With No Money, No Job & 3 little kids I found Product Management and it changed my life. 

I choose ventures because I want to have the opportunity to work on so many ideas.

With my superpower

  • I was able to build product faster to the market

  • I helped scaled development capacity by 4x

  • Reduced Time to Market by 67%

  • Increased Engineering productivity by 71%

  • Enhanced organizational effectiveness by 66%

Then, I hit a roadblock.


No one is coming, my products are not solving customers painpoint. 

Then I realized I have been building products that are Vitamin C's and not Painkillers . The problems do not keep my customers awake at night.

I saw firsthand how ventures are building their products and innovating , how they keep moving in the cycle of struggle.

80% of the products in their portfolio are not making them money, not meeting the demand of the user.


That’s when everything changed 

2 years later, I have had the opportunities to work with some of the most successful Ventures like Venture Garden, Startup Court & other ventures build highly profitable products in their portfolio.

Even building my own venture Moremee ( For moms that wants more out of life, a scope driven venture that cut across different sector , E-commerce, career  and business)

Drawing on all my experience, being an Entreprenuer and a product manager , I founded Rapid Launch to help other Ventures, startups and accelerators

Balance revenue and innovation

Build profitable products

Get Visibility on their ecosystem to make better decisions

Increase their product innovation pipeline

Become product led organizaions

Want me to help your venture ?

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